Harmonising health & wellbeing.
Your journey to holistic healing.
Natural Health Aleigh
Sector: Health & Wellness
Aleigh came to us with the desire to create a brand and website that would help promote her acupuncture clinic. With years of experience teaching yoga and offering therapeutic treatments, Aleigh’s approach to whole-body healing needed to be fully captured through the brand design and online presence.
We worked closely with Aleigh to help name her practice and create a brand identity that reflected her holistic approach. The identity centres around a stylised illustration of the Ginkgo Biloba plant, an important symbol in Chinese medicine. The design subtly forms a ‘Yin-Yang’ shape, symbolising balance, harmony, and the flow of energy or ‘Qi.’ This meaningful symbol reflects Aleigh’s integration of acupuncture, bodywork, yoga, breathwork, and meditation into her holistic treatments. Iconography also played a vital role in the brand design, with bespoke icons developed to represent key services such as acupuncture, bodywork, and yoga. These thoughtfully crafted symbols enhanced the brand’s connection to traditional Chinese medicine and holistic wellness, providing visual cues that communicate Aleigh’s diverse offerings at a glance.
A clean, modern website was created to promote both Aleigh’s acupuncture clinic and yoga classes. The design emphasises user-friendliness, with clear navigation and calming visuals that align with her natural, therapeutic approach. Visitors can explore her services, learn about her philosophy, and get in touch to book treatments and classes
In addition to the website, promotional materials such as flyers and business cards were designed to ensure a consistent and recognisable presence across all platforms. Social media branding was also developed, helping Aleigh reach a wider audience and attract new clients.
The cohesive brand and digital presence have successfully communicated Aleigh’s holistic expertise, generating increased engagement and helping to establish her practice as a trusted space for healing and personal growth.
Brand strategy • Brand Identity • Website Design • UX/UI Design • Graphic Design • Iconography • Client Facing
