A boutique brand inspired by heritage and the inspiration from nature
Albert Fields Boutique Hair Salon
Sector: Health & Beauty
Albert Fields, a boutique hair salon in Goring-on-Thames, sought a brand identity that blended family heritage with the inviting imagery of a summer meadow. The name ‘Albert Fields’ reflects this fusion, combining familial significance with natural inspiration to create a warm and stylish brand.
The brand’s aesthetic draws from lush floral patterns and plant-inspired details, paired with soft, flowing typography and a neutral colour palette accented by gentle teal. This combination evokes the salon’s tranquil and chic atmosphere.
The Albert Fields website serves as the digital extension of the salon’s serene brand, offering a clean, visually calming experience with intuitive navigation. Visitors can explore services and connect with the salon’s story through thoughtful content and beautiful imagery. The soft-toned colours and emotive typography maintain a cohesive experience across digital and physical spaces, ensuring easy access to essential information.
The shop front design extends the brand’s nature-inspired aesthetic, blending soft, inviting colours and floral accents. Large windows reveal the peaceful interior, while elegant signage reinforces brand consistency. The design invites attention while communicating the boutique salon’s soothing experience.
Bespoke collateral, including price lists, business cards, appointment cards, and packaging, reflects the salon’s chic and nature-driven ethos. Each item enhances the overall brand experience, ensuring consistency and memorability at every touchpoint.
The result is a beautifully cohesive brand and digital presence, positioning Albert Fields as a serene and stylish boutique salon, where clients can enjoy a welcoming and relaxing haircare experience.
Brand strategy • Brand Identity • Website Design • UX/UI Design • Graphic Design • Salon Signage • Packaging • Client Facing
